When Keith Lee (tiktoker) reviews either small restaurants or huge corporation(s) food and (if positive) results in a massive increase in sales of the restaurant
Person 1: Hey, did you see that restaurant get the Keith Lee Effect?
Person 2: Yeah, dude we should check it out!
Person 2: Yeah, dude we should check it out!
by N0mania April 2, 2023

When a restaurant becomes extremely successful after Keith Lee himself tries the food and rates it 1-10 on TikTok.
by anonymous March 19, 2023

Relationship karma;
After an unhealthy relationship one glows up and one glows down (usually the toxic one)
After an unhealthy relationship one glows up and one glows down (usually the toxic one)
by lennygtb August 31, 2025

The Keith Lee effect can be seen when a small restaurant posts over tiktok about their food and Keith Lee replies with a post of his own helping them out and giving them new customers.
by Ellamara March 19, 2023
