Misguided persona adopted by men attempting to mask various social or emotional issues, intended to promote a positive self image as unattainable and incapable of being satisfied with only one lady.
The
discrepancy between individuals who tend to adopt this social identity and individuals who are genuinely desirable to women has lead to the more frequent
association of the negative implications of the term.
The term player or playa is a euphemism synonymous with ladies man however because it is a relatively newer term it is less frequently used in mockery for its negative connotations and is typically intended to convey only the capricious nature of an individuals intimate
relationships.