digital branding

The use of social media, email, sms and digital media for marketing and branding.
"We need to be targeted in our marketing efforts by employing digital branding to focus on digital media for improved profits." -small business owner
by Addison King February 6, 2015
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<.7.9.7.6.>DeeGeeTool Sangria: The Digital Being; The first Juvenile Release: The First Juvenile Release; The Digital Being<.7.9.7.6.>
<.7.9.7.6.>DeeGeeTool Sangria: The Digital Being; The first Juvenile Release: The First Juvenile Release; The Digital Being<.7.9.7.6.>
by 456AtabavA343 June 5, 2025
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An animated "comedy" show created by gooseworx
guy 1: Yo bro you wanna watch the amazing digital circus?
guy2: No nigga what the fuck is wrong with you
by FireDemon0313 April 8, 2025
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Digitally Handicapped

Someone who is unable to handle the modern digital world. A digitally handicapped person choses to live in an analog world and has trouble keeping up with the modern digital world.

A digitally handicapped person can't operate anything digital and have trouble understanding the basic concepts of the digital world like websites and apps.

Digitally handicapped people might try to go digital at some point but are most prone to phishing or social engineering attacks. Boomers who have recently created a Facebook account may or may not be in in this category.

This does not include people who understand the digital world and then choose to be offline for privacy reasons to limit digital footprints.
Person 1: Hey, checkout this app I made for making appointments with doctors online. Isn't it cool?
Person 2: What's an app?
Person 3 to Person 1: Show me, don't worry about him, person 1 is digitally handicapped.
by GShacklebolt January 15, 2021
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digital mullet

Business up front but messy down the back; When an organisation does a digital transformation but only does the customer facing work and not the back end systems.
XYZ corp marketing might be bragging about their digital transformation and cloud journey but the reality is they have only gotten a digital mullet.
by Semiotic24 August 12, 2024
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Digital Settler

A group who emulate colonial behavior in the digital space. They scour the internet for novel ideas from specific industry thought leaders, then produce content that is typically an inferior copy—poorly understood, half-baked, or selectively weaponized against the original intent. These diluted ideas are then disseminated through platforms like Instagram, Substack, and Patreon. This group often self-identifies as "content creators," "artists," or "journalists."
Jack is a total digital settler. He just reads Varoufakis and repackages the ideas as his own, but they're half-baked and devoid of their original meaning. "
by Le Fool collective October 1, 2025
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digital asset

Digital asset is an information resource derivative of the right to a value and circulating in the distributed ledger in the form of a unique identifier.
The term takes into account the essential semantic features of the phenomenon under consideration and is characterized by four components: economic, legal, information, value.

1. Economic component’s significance in the financial field is represented by a unique identifier.

2. Legal component is represented in the legal field by a derivative of the right. A digital asset is not the right to a value in its interpretation, but it has attributes of a derivative of the right to a value.
3. Information component is represented in the IT field by an information resource circulating in the distributed ledger. A digital asset is an information resource in the sense that the information on a value presented in a digital form has such main properties of an information resource as:

a) information is structured according to certain parameters and categories;

b) information is recorded on a digital medium;

c) information can be stored, transmitted, exchanged, used, etc. In addition, a digital asset in our understanding has an additional property – information on a value is formed by the owner of this value.
4. Value component is represented in the field of tangible and intangible assets by the “value” component. Digital asset is a kind of a guaranteed right to claim a certain value inherent in this digital asset.
In other words, a digital asset serves as a digital display of value.
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