Ho Chum 

(n) word used to describe the intangible essence or swagger that permeates from confident Men that attracts sexually aggressive Women. This essence or swagger is the equivalent to Chum that a fisherman would use to attract and catch Sharks.

alternate: can also be used when referring to something extraordinary i.e. haircut, shirt, car, hat, etc.

Bill: "So what's up Greg? You got ladies lined up around the block for you tonight!"

Greg: "What can I say bro? The ladies sense my Ho Chum from miles away!"

alternate:
Bill: "Dude, how did you end up bangin both those girls?"

Greg: "Dude, my new car is absolute Ho Chum!!!"

Ho Chum by Big Bill Pympin June 7, 2011