Mcdonaldfication

Devaluation of important societal issues by trivializing them into nonsensical media formats.

Ethan: The thing about Buzzefeed's approach to feminism is like...they'er like the Mcdonald's of feminism..like there is nothing genuine left here..you don't need to show your bloody rags to your boyfriend to be empowered...you dont!, its okay to be grossed out by that, its a bodily function...all bodily functions are gross. They Mcdonaldficationed important big topics...