To kindly sprinkle a crushed up pill of Ecstasy into the drink of an unwilling, reluctant, fearful friend. The lucky friend will sip away and eventually begin to roll. Yee-haw!
Ashley: C'mon, Jeremy! Just roll with us, man! Take X just once and I promise it will be THE best night of your life...
Jeremy: Ummm...I'm too scared. I'll think about it.
Ashley: That's fine. I'll just Roof-E yo ass!
Jeremy: Ohhh. Like a "Roofie? ROOF-EEE!" Hahaha.
Ashley: Exactly :)