The Wheatley Effect is a behaviour in which a person takes over a successful brand/ company/
rights of media, and ruin it with
almost every change they do by choosing
stupid decisions
Person
1: "Elon Musk changed that Twitter accounts that don't pay for a monthly subscription
will temporarily be restricted to reading 600 posts per day"
Person 2: "that's some kind of Wheatley Effect
bullshit"
Person 1: "Elon Musk chose to rebrand Twitter.com into X.com"
Person 2: "
wow, the Wheatley Effect must really take place here"
David Zaslav, new CEO of Warner Bros. Discovery following the merger, cancelling Batgirl, a nearly completed feature film, for tax reasons; and continuing to release
2023's The Flash, only for it to disastrously bomb at the box office is an example of the Whealtey Effect