The quantificable amount of hype for anything. The thing or person with more hype. Your favourite artist/celebritie. The biggest/famous brand/product/person in your opinion. Chase & Status song called Hypest Hype.
Mac Miller is the Hypest rapper around. // Hypest drink: Coca-cola.
Hypester is like a hipster, except they also make hype. Any hipster who is seemingly well known, been on TV etc is a hypester. Hypesters often pop up on youtube videos which go viral.
Example of hypester in a chat:
Bob: Damn did you see that viral hypester video on youtube?
Jimmy: Oh that interview?
Bob: Yeah.
Jimmy: That was the best and funniest hypester interview ever!