A rather intelligent tactic first developed by Omarosa from "The Apprentice" and used by pre-dominately black women on reality t.v. shows. These women utilize their 15 minutes of fame on the reality shows wisely by playing the role of a bitch and becoming the villain in order to gain more roles on television.
By using the Omarosa effect, New York from Flavor of love ws able to get on Flavor of love 2 as well as get her very own reality show.

by Alpha6 February 1, 2007
Get the Omarosa effect mug.