Creating a false observation, then convincing your particular audience it really occurs, in order to make a joke a about it. This particular type of comedy has been utilised to profound effect by the hugely overrated Michael Mcintyre
Dude you know when you're walking along and randomly start sneezing every 3rd step you take?
Shut up douchebag, you're so shit at Mcintyrism.
by Gigga N00b August 14, 2010

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