guglielmuccing 

Faking a serious illness in order to...

1) have a backstory to ignite a hit song

2) be given donations to pay for your secret porn addiction

He wasn't actually dying of cancer at all. It was a made up story. To make matters worse he's a pastor who received donations towards his fake terminal illness and he guglielmuccied everyone, including his own wife. Guglielmuccing is the new wave of youth evangelism.

guglielmuccing by SlashedFloaties October 17, 2008