The misdirected rage generated by fans of a particular character when that character is killed off or replaced by someone else. Often the rage prevents them from giving a fair opinion of the new character. Originates from the BBC series Doctor Who, when fan favorite Rose Tyler was replaced with Martha Jones.
Example #1
“I hate Martha Jones so much!”
“Why?”
“Because she isn’t Rose Tyler!”
Example #2
“I hate Clara Oswin Oswald!”
“Why?”
“Because she isn’t Rory and Amy!”
“That’s the Martha Jones effect.”
“I hate Martha Jones so much!”
“Why?”
“Because she isn’t Rose Tyler!”
Example #2
“I hate Clara Oswin Oswald!”
“Why?”
“Because she isn’t Rory and Amy!”
“That’s the Martha Jones effect.”
by flashwildecard January 3, 2014