A framework for understanding the mind that focuses on the role of non-conscious, implicit, and "ghostly" processes in shaping thought and behavior. It suggests that consciousness is just the brightly lit stage, while the real action happens in the wings—the vast network of heuristics, embodied memories, priming effects, and cognitive biases that operate below the threshold of awareness. A decision to buy a car isn't a rational choice; it's the culmination of a thousand spectral influences: the smell of your dad's old car, a half-remembered ad, the feeling of the seat fabric.
Spectralism (Cognitive Sciences) Example:
"I thought I chose this soda because I like the taste. But according to Spectralism, my 'choice' was just the final output of a ghost parliament in my brain, where a spectral brand memory from a Super Bowl ad ten years ago was the majority whip."
"I thought I chose this soda because I like the taste. But according to Spectralism, my 'choice' was just the final output of a ghost parliament in my brain, where a spectral brand memory from a Super Bowl ad ten years ago was the majority whip."
by Abzugal February 21, 2026
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