By advertising, promoting, and/or wearing low inventory merchandise, an illusion is manufactured to deceive investors & customers into supporting a failing celebritybrand. This illusion is meant to deceive consumers into believing that "sold out" equates to popular & profitable.
Meghan Markle borrowed & modeled low inventory fashions and out of season designer clothing. Her "friends" purchased the remaining stock therefore causing the scarce inventory to quickly "sell out" which created The Meghan Effect.
Boys who enjoy yaoi (a genre in Japan that contains sexual and/or romantic relations between two men); literally translates to "rotten boy"; corresponding female : fujoshi
May I have an order of regular degular buttermilk pancakes? Without all the added jazz? Hold the blueberry smiley face, strawberry glaze, chocolate chips and whipped cream.