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Hype Leech
A person or entity who opportunistically uses
the hype
around an unfolding event to promote or bring attention to themselves or their cause. Often occurs around 'controversial' news
articles
or breaking
global
events.
McDonalds
hype
leeched
the Beyonce
incident to bring attention to their new burger deal.
by
trickyMD
December 28, 2015
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Hype Leech
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