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An annoying and amusing catchphrase from The Howard Stern Show, designed for the purpose of pissing off Howard Stern staffer Jon Hein. Despite Hein's efforts to suppress the catchphrase, it has gained some traction among followers of the show, in much the same way as Bababooey did many years earlier.
(Golf Announcer): "McIlroy lining up the shot now with the 7-iron."

(Spectator): "Hit 'em with the Hein!"
by Reggie Dunlop 69 September 19, 2016
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