Definitions by Send the Marines

Go ugly early 

US military infantry phrase for calling in close air support as early as possible during an offensive operation. The A-10 wart hog and C-130 Sceptre gunship are not pretty looking aircraft, but are most welcome when pinned down by enemy fire.

Captain, you'll be encountering heavy resistance when we attack that position. You better go ugly early.

Go ugly early by Send the Marines August 15, 2021