1 definition by Grape Ape

Sometimes appears in spam and on the sides of bridges in some parts of the world.

Means, "be happy". However, most people who are not Hare Krishna find the term to be meaningless, or later find out what it means and think that it is stupid and annoying, particularly given the context in which it often appears.

Therefore, quite ironically, the word has an effect on people who view it or hear it that is diametrically opposed to the one that is intended.
You open your e-mail, and find the following message:

Call out Gouranga be happy!!!
Gouranga Gouranga Gouranga ....
That which brings the highest happiness!!

You think to yourself, "What mindless idiot wrote this? How annoying!" and you promptly delete it.

For that split, fleeting moment, you become pissed off even though the (putative) intention of the e-mail was to put a smile on your face.
by Grape Ape May 19, 2005
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