adj. indicating an attempt to act or look cool without the panache or style to really pull it off. Squirming inside, whilst trying desperately to achieve a veneer of chic.
Look over there, that guy's wearing Oakleys, a salmon pink t-shirt and sideburns - he's so uncomfortcool.
Don't fiddle with your nose hair whilst admiring your 1980s tan leather jacket and Wheezer glasses in the window. That's so uncomforta'cool.