The tilde effect is a term coined by Samuel Booton, which states that once you discover something and what it does, it will be more featured within your life. Example, if you discover an obscure song on Youtube but the next day you hear it on the radio. The tilde effect is named what it is, due to Samuel not previously not knowing the name of a tilde (~). But soon after his friend told him what it was called, he heard people no longer call it a squiggly, but a tilde.
Guy: *hears song
Guy: huh, this is catchy!

*five years later*
Guy: *finds song
Guy: Oh! That's what it's called!
*song becomes a hit*
Guy: Weird, I guess that's the tilde effect.
by TheArchivist May 5, 2021
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