A term used to describe any individual who manages to simultaneously carry on the traits of shallowness AND superficiality.
Someone whose character is marked by an absence of any quality depth while defining what little personality they possess by material or other insubstantial means.
Ace: You know that guy Brian in accounting?
Gary: You mean Brian Peppers?
Ace: No, dumbass. He's cool.
Gary: Oh -- you mean the dude who ALWAYS wears Polo shirts and talks about his Benz like he's the $hit?
Ace: Yeah - him. That's one shallowficial cat.
Gary: F that JBag. Let's go to Taco Bell and get a Grande meal.