"Yeah, I blasted out a loud but nonleathal in the movie theatre. Everyone heard me, but at least they werent mustard gassed". Loud and nonlethal, they didnt die from my gas, only from my embarassment, by laughing too hard.
A person who isn't quite popular, but isn't quite unpopular either. Similiar in social terms to the undead: not quite alive, but not quite dead. A nonloser often faces the threat of falling off the social ladder completely if they don't make an effort to hold on.