To wake someone up, to get their attention using cross media multi-touch campaigns (Personalized direct mail that contains a PURL (Personal URL) to notify someone about a new product, a new event that they should attend or new service.
They never heard of us, so we decided it was time to magicomm them.
by Michael Jahn August 31, 2007
To add a 'magical touch' to some type of project or a creative solution usually dealing with direct marketing and cross-media.
I magicommed his logo and the response rate went through the roof
by Jon Bishop December 19, 2007

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