Top definition
Refers to the blatant gimmick used by computer and telecommunications corporations of presenting their product as being cutting edge and cool by adding an "i" to the start of the product name. The excuse given usually being that the product is "internet capable" even though many other similar products of have been "internet capable" for years without their manufacturers believing it necessary to emphasize the fact by putting on an "i" on the beginning of the name.
Hey, man, are you gonna buy one of them new iphones?

What's the 'I' for?

It's 'I' like in Internet.

Um, so? Cellphones with internet links have been around in Japan and South Korea for at least 4 years before that thing came out. I-this, I-that. Wtf? More damn i-hype!
by Wataru108 October 09, 2008
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