Verb. To make an already strange/creepy/outrageous situation much more so. From Tarantino's Pulp Fiction. After Ving Rhames and Bruce Willis were captured at the pawn shop; the two crackers brought out a ball-gagged, leather-clad prisoner--and things got really wierd.
Past tense: Brought out the gimp.
Things were already pretty fucked-up at Abu Ghraib, but then Grainer and England decided to bring out the gimp by arranging a naked man pile.