A portmanteau of 'apology' and 'logistics'. In essence, apologistics occurs when operations (esp. military operations) are so badly run that they require a senior official to say 'sorry'.
'Do you think anyone will say sorry for phony wars?'
'You mean say sorry for their refusal to work out an exit strategy prior to bumbling in like the Three Stooges?'
'Not bloody likely, guvnah. Those guys aren't into apologistics.'