The process by which a place of business is reviewed by an online community. Can also be used to describe the phenomenon of people becoming more aware of a business, area, or region through online reviews.
1) San Francisco's Press Club has undergone significant Yelpification in the past year. 2) The Yelpification of Sacramento's midtown district has helped to draw more people to the area's pubs.
by Darnell Holloway September 7, 2009