Acts and pleasantries by women extended to men, which were historically bestowed upon women by men.
(Opening a door, lending one's coat, lighting another's cigarette.)
Cindy opens the door for Rick to the Henhouse Pub.
RICK: Thanks, Cindy, you shouldn't have.
CINDY: (no response, looks to Rick and bows her head)
RICK: Uh, so I guess chivalry is dead.
CINDY: Yeah it's called Shevalry now. But you can be a kind gentleman and buy me a Vodka Soda.