refers to the New Zealand based media darling Colin Mathura-Jeffree, who has the uncanny ability to be fabulous at everything and be everywhere at all times. His image is instantly recognisable and in New Zealand a new COLINisation has been welcomed with open arms.
every man in New Zealand now takes a little more time getting dressed, trying to do a Mathura-Jeffree thanks to the COLINisation of our print and electronic media. The world better watch out...he's coming!!
by Joannalexus January 24, 2010

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