the process of flocking to "the ugly bitchs" after downing a case. But the ugly bitchs appear quite attractive to the untrained eye/beer goggles. Except you wake up the next morning with a massive headache in the bushs or on a friends futon with the fat ugly bitch.
"alec why the fuck are you naked in the bushs with rachel that, fat ugly bitch? take off your damn beer goggles!"
"she's hott man its ok....its ok just leave me alone."