the "omg, I have to have that!!!" feeling that motivates you to move your lazy self to a store and purchase the aforementioned item
I might actually buy a PS3 now that it's smaller and cheaper, but I don't even have a decent TV yet, and can't find the consumenthusiasm to buy one.
The Urban Dictionary Mug
One side has the word, one side has the definition. Microwave and dishwasher safe. Lotsa space for your liquids.
Buy the mug