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The Tumblr Effect occurs when one makes a big deal out of something rather common/formal; A showcase of utter pretentiousness.

Phrases like "I can't even", "This", "I'm so done", "My life is complete" and "That's enough internet for today" indicate that the Tumblr Effect is in effect.

The phenomenon get's it's name from the popular network Tumblr, where people making ginormous deals over little things are in abundance.
Ever since the Tumblr Effect became a thing, it became much easier for marketers to simply make a big deal over their own product, rather than actually presenting the qualities of the product. Henceforth, they would get the (Tumblr Effect) ball rolling.
by GNRlova23 September 22, 2014
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