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A technique used in various cartoons in which the camera zooms into a character's face revealing disgusting or grotesque features (ex. bloodshot eyes, nosehairs, pimples, etc.) that usually are not noticed when the camera is at a certain distance from the character. Commonly used in the show "Spongebob Squarepants".
Spongebob: Hey Squidward, has my Acne Cream worked yet?

Viewer 1: Get ready for a Spongebob Close-up, dude!

(T.V. zooms into a still frame revealing Spongbob's ghastly outbreak)

Viewer 2: Ughghgh!
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