When a certain feature from a first character or person is applied to a second character to make the second character relate to the first character in usually an off settling or eerie way. Idea from Captain Sparkle's "I CAN'T BELIEVE IT'S NOT" video on r/crappyoffbrands.
When brands put Thanos' chin on different characters, it gives me a feeling of characteristic personification.
by iceypoodle February 1, 2019