1 definition by Che Mama

A man whose picture appears on red T-shirts at Hot Topic for around $15-20 bucks. You can also buy iron-on patches and label buttons with Che's face on them for about $1 buck each.

What better way to display your fad-driven support of Communism by buying merchandise supplied by large corporations? Who cares if your supporting the "machine", he looks so badass on those T-shirts. You're sure to impress all your punk/stoner friends and maybe attract that cute alternachick that sits in front of you in your art class if ol' Che is with you.
I'm sure that this is exactly what Che would want: his image used by corporations to sell merchandise to naive teenage "rebels". Corporations know that most so-called "Communists" and "Anarchists" are just glorified potheads that can be just as easily manipulated as an Abercrombie shopper.

Get your parent's credit cards, kids! Cause there's a 50% discount on all Communist related merchandise at Hot Topic! This week only!

See also irony.
by Che Mama March 7, 2005
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