When you approach an Associate in a Big Box Store and request directions to an item or a department, the Associate will "guide" you to the location, using a very specific, walk style. They will walk in front of you and their pace is slowed down, similar to being the first car in a motorcade.
I was at the local Kohls and got lost looking for housewares. I asked an associate and they led me to the section. She immediately locked into her associate's walk and I followed like a lemming