An excuse like bad economy for people to lower their standards or blame a failing endeavor on.
Carl:"Yeah bro, how so?"
James: "Lets wear sombreros and cough around people in public."
Carl:"Abusing the Swine flu epedemic!GENIOUS!"
Ryan:"Jesus we had a bad opening for the new movie 17 Again"
Amanda:"What do you expect? It's hard to do anything in the bad economy especially with the swine flu going around"