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(v.) (n.) To edit existing footage for hype, or excitement by means of enhancing, tuning and creating new footage to help the idea gain publicity. Mostly Fan made and uploaded to Youtube.
This (example) has received a lot of attention from fans wanting to ReVub their own trailers and teasers.

This guy from youtube made a ReVubed version of (example movie)
by Sifex January 27, 2011