Top definition
An unendorsed post-WW2 era program by a major retailer which allows cyclists to demo products for a short amount of time, cost-free.
Rider 1: Dude, I signed up for the 24-hour race but they price gouged me so bad I don't have money for lights, looks like I'll be hauling my old NiteRider battery on a pull-behind Burley trailer.

Rider 2: Man, don't be stupid. Just go pick up a light under the Performance demo progam and bring it back when you are done.
by Rider 2 May 14, 2009
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