Nike U

The name often given to the University of Oregon because of their strong ties to Phil Knight, the founder of Nike (and Oregon alum).

Those Nike U guys get everything cool, I wish us Oregon State guys were that cool.

Nike U by Matt from UO April 24, 2006

Nike University 

A nickname for The University of Oregon due to their close association with the Nike Corporation

Oregon gets such much money and gear from Nike they mine as well just call themselves Nike University

Nike University by brothority September 2, 2016

Nike Up 

To erase all fear or apprehension and "just do it".

We've got two choices here gentlemen; either we lay down and quit, or we nike up.

Nike Up by Sportscenter444 November 28, 2011

Nike it up

Another way to say "just do it". Stems from NIKE's slogan "Just Do It". "It" is a pronoun in this case which can and will be switched out for a more specific object.

We told him to Nike it up after he told us how much homework that he was complaining about.

We told him to Nike his homework up after he was being a total B.A.D.D.

Yo, look at the b-rod
Yea, i wish i could Nike it up

Nike it up by Kepah November 10, 2008