Hoochie Charm is the term coined by Dana from Romania at Chicago's Spybar to describe Clifford Notes' (aka. Alex Gross) natural charm over nightclub women. The term has gone on to become a song by The Bored Of Education, as well as the term for the 4 high heel logo trademarked by Strap-On Sweetie. The logo, composed of 4 high heels, heel to heel resembles a kaleidescopic bug or frog.
He's got that Hoochie Charm!