An American lifestyle brand aimed at those aged 18–22, Abercrombie & Fitch (often shortened to Abercrombie) has over 300 locations in the U.S. due to its extreme popularity.

It operates under a theme of outdoor adventure. For example, the "canoe store" look, and outdoorsy photos employ this tactic. Always in grayscale, Abercrombie & Fitch idealizes the fit, young, and sexy, making use of near-pornagraphic photos — a tactic which has governed controversy. Electronic dance music is played at sometimes 90 decibels, and lighting is always dim in-store.

Abercrombie & Fitch markets itself as an upscale retailer, after opening its Flagship store on Fitfh Avenue. The use of high-grade materials and "body conscious" clothing have spawned the slogan "Casual Luxury," which is reflected in the clothing style and its prices.

Other divisions of Abercrombie & Fitch include:

abercrombie: The children's brand of Abercrombie & Fitch, aimed at those aged 7–14.

Hollister Co.: The Southern California-themed brand, aimed at those aged 14–18.

Gilly Hicks: The Sydney, Australia-themed brand, specializing in women's underwear, aimed at those aged 18 and up.

Ruehl No.925: The post-collegiate brand, aimed at those 22–35. Now defunct due to poor sales.
Abercrombie & Fitch's slogan is 'Casual Luxury.

Abercrombie & Fitch use high-grade materials in their clothing, which makes it more expensive than your run-of-the-mill brand.

Often a subject of criticism and controversy, Abercrombie & Fitch have exploded in popularity.
by excelmist November 19, 2010
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Clothing brand that hated and loved by many. FYI, they are NOT that expensive, during a Redline sale, a classic shirt can be as inexpensive as 7.50. So please, don't knock it unless you've tried it.
kid: lets go to abercrombie & fitch
friend: hell no a shirt there costs 100 bucks
kid returns from store: look what i bought it was on sale for 12.50!!
friend: ugh whatever
by azul17 February 4, 2011
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Clothing brand that hated and loved by many. FYI, they are NOT that expensive, during a Redline sale, a classic shirt can be as inexpensive as 7.50. So please, don't knock it unless you've tried it.
kid: lets go to abercrombie & fitch
friend: hell no a shirt there costs 100 bucks
kid returns from store: look what i bought it was on sale for 12.50!!
friend: ugh whatever
by azul17 February 4, 2011
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Slutty pictures on the walls of an abercrombie store. Often making out men and women or just men. Often naked models with large gentiles and muscular/curvy figures. A.K.A. Child or adult pornography.
Guy 1: Look at that hot A&F models boobs. I'm so horny and turned on!!
Guy 2: Holy crap! I just wanna shove my face in that little skinny girls boobs!
Guy 3: I wish I was that guy model who is groping and French kissing that women model!
Guy 4: That's abercrombie & fitch sex for you!
by That hot chick January 27, 2014
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What happens when a person buys Abercrombie & Fitch clothing. Usually a super-skinny boy or girl who were once obese shop at A & B. They buy the clothing, and act if they were better than their friends. They start bragging and quickly lose their friends.
Me: Hey, look.
You: What?
Me: Isn't that molly?
You: Who?
Me: Molly.
You: I don't know who that is.
Me: She was my best friend a long time ago, before she wore Abercrombie & Fitch.
You: What happened?
Me: She was a bit overweight, like 2 or 3 pounds. All the kids who wore A & B made fun of her.
You: Then what?
Me: She started crying, and went home due to an emotional collapse. She didn't come back to school for a month. When she did come back, she looked... bad.
You: Why?
Me: She was really underweight, and she wore A & B clothing. I went to talk to her, and she said" Who the hell are you?!" I said" I'm your friend." She said "Whateva, bitch. Go home!"
You: What did you do?
Me: I slapped her.
You: The lesson here?
Molly: AAAAah!! It's you! Get away, you! Get away!

We run to the alley

Me: See?
You: I know the lesson. Once you go Abercrombie & Fitch you become a bitch.
by Junkyard Squirrel August 6, 2010
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Just as one ex-employee connected with Abercrombie & Fitch, We point out that the clothes are amazing and appearance really good. I'm a sucker for typically the lifestyle belonging to the business and also the effect the moment you go to a great /www.abercrombiefitche.co.uk/.This is now undoubtedly one of the best accumulate people approach a particular shopping area. The songs additionally the logo specialists provide the retain a romantic, youthful atmosphere.
Taste Ratings Regarding Abercrombie Plus Fitch Way Of Your black and white images are really encouraging and even make visitors firmly into constant /www.abercrombiefitche.co.uk/ clientele. The music activity shooting additionally, the quality fragrance having to do with scent is needed to achieve promotional and moreover useful to draw attention away an client as well. It may seem to build a particular unreal modern world that may be "Abercrombie" together with patron are used up built in.
by abercrombie fitch May 29, 2012
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A slutty store for rich, preppy, skinny hipsters.The attire is consistent with see through shirts and daisy dukes that fit well on the posters of nude models that are everywhere you go. Everything is so disgusting you'll probably need to bleach your eyes once you leave. (More disgusting than Nicki Minaji's plastic ass) Sometimes nicknamed Abercrombie & Bitch because everyone who works there and shops there is more rude than the ladies from Dance Moms.
Person: Do you shop at Abercrombie & Fitch?
Me: I would rather give up Tumblr and gay fanfic than go within 50 feet of that store.
by beyonce_53x March 8, 2015
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