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1.
A luxury version of "thats a good idea". A credit to someone's thought whether it be based on fact or bullshit.

Made popular during Rick Santelli's famous rant about home owner bailouts on live TV.

Santelli: "...give it to people who might have a chance to actually prosper down the road and reward people that can carry the water instead of drink the water?"

Random White Guy: "Thats a novel idea!..."
by The Nye Guy March 31, 2009