The standard way of typing or verbally using Apple product terminology.

i: The "i" at the beginning of product names is always lowercase and is always followed by a capital letter (not a hyphen, space, or the like).

iPod touch: Never should be referred to as an "iTouch".
There is no such thing.
Proper Apple grammar insures I sound knowledgable about my favorite products.

I love my iPod.

I need to charge my iPhone.

Can I borrow your iPod touch?
by Apple Fan Boy June 2, 2011
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