A phrase to describe one who takes advantage of every opportunity to make one's presence known; an attention whore.
Originated by Suge Knight at the 1995 Source Awards to diss Sean "Puffy" Combs for constantly making cameos on his Bad Boy artists' records and in their videos.
"Any artist out there wanna be an artist and wanna stay a star, and don't want to have to worry about the executive producer tryin' to be all in the videos, all on the records, dancin', come to Death Row!" --Suge Knight
"Man, that nigga Javi is whack. Every time I check out somebody's profile on myspace, that fool be leaving comments on everbody's page, trying to be all up in the videos and shit!"