A pretentious movie site that looks down upon places like Ain't It Cool even as they steal news from them. Reeks desperately of writers wishing they had the talent and/or the determination to write movies themselves, alternating with lazy douches content to make snarky, obvious jokes in the hopes of eventually getting paid by Gawker, the Onion AV Club, or Entertainment Weekly. Visitors consist primarily of liberal, Obama-loving, Weezer-glasses (or Lisa Loeb) using, sweater wearing, office dwelling, coffee drinking, iPod listening, twee expression using hipsters that are the downfall of society. You know, the type of people who type thing like "I heart Jim from the Office", "Christian Bale is teh sexy" and *reads about new Judd Apatow/Joss Whedon/Wes Anderson project* *squees* *hides in office giggling*.
Person 1: "So, what movie site do you go to?"
Person 2: "Pajiba!"
Person 1: "Cool! You're an asshole, too!"