Hive Records was started in 2003 as a vehicle to dispence to the public the sermon of harsh industry-grade frequency manipulation and flowing, dark atmopheric music. They do not believe that genre titles such as powernoise or trip hop or industrial or ambient or idm should be applied outright to any of their releases, but rather that each sound be taken on its own terms. A varied but cohesive aesthetic of dark sound textures and visual expression is what they strive for in their releases. They want to release music that reinstills a sense of excitement in the somewhat staid world of dark electronics, and release music that infuses influences outside of generic "industrial". Their interests veer into the more experimental, the more brutal, the more beautiful, flowing, dubby, trippy...
by Jody September 14, 2004