1 definition by IXAR Business Coaching
A goal that seems valuable/important but that actually distracts from your mission.
ZOINKERS will do whatever it takes to get onto your priority list!
Their favourite tactics are to distract people with FOMO (fear of missing out) or to dazzle people with the brilliance of the idea so that they forget to consider the Zoinker's relevance.
ZOINKERS are most vulnerable when they are infants (still in the "great idea" stage). Once they make it onto a priority list, they feed on resources and grow strong very quickly.
The easiest way to kill a ZOINKER is to feed it some strong MISSION while it is an infant. Once it becomes an adult, the easiest way to kill it is to starve it of resources. You can also delegate it to an incompetent person - but that's cruel. :)
ZOINKERS will do whatever it takes to get onto your priority list!
Their favourite tactics are to distract people with FOMO (fear of missing out) or to dazzle people with the brilliance of the idea so that they forget to consider the Zoinker's relevance.
ZOINKERS are most vulnerable when they are infants (still in the "great idea" stage). Once they make it onto a priority list, they feed on resources and grow strong very quickly.
The easiest way to kill a ZOINKER is to feed it some strong MISSION while it is an infant. Once it becomes an adult, the easiest way to kill it is to starve it of resources. You can also delegate it to an incompetent person - but that's cruel. :)
by IXAR Business Coaching March 24, 2021