1) Stands for what the fuck is up?

2) A commercial trying to inform people about "Big Tobacco's crazy ways and addictive products"

A catch all word to describe anything that is basic, uncool or untrendy. According to The New York Times, "cheugy (pronounced chew-gee) can be used, broadly, to describe someone who is out of date or trying too hard."

Things that are cheugy:

The New York Times
PT Cruisers
Goldendoodles

Australians

Addison Rae
White people
Billionaires

The person writing this definition

slang that is used to mean "what the fuck is up?"
is also an anti-tobacco ad capaignhttp://www.whudafxup.com/

The lamest, stupidest, gayest commercials about cigarettes.

a clever way to say "what the fucks up" without actually cursing.

What a F*** up!! ie bonehead