The act of delivering a message to someone by using double meanings and involving third parties or even mass media.

The message is usually covered by a supposed to be weird sense of humour and can have disastrous consequences such as destroying relationships, causing depression or having the career jeopardized by losing the job.
It is not unusual that the sender is that immature, villain and coward that if asked to have a direct discussion flees away or even claim a friendzone after the damage done through the prank done.